Eine Plattform für die Wissenschaft: Bauingenieurwesen, Architektur und Urbanistik
Exploring the Symbolic Meaning of Brands
Exploring the Symbolic Meaning of Brands
Exploring the Symbolic Meaning of Brands
Elliott, R. (Autor:in) / Johnson, G. / British Academy of Management
Conference, The crafting of management research ; 1993 ; Milton Keynes
01.01.1994
S13-S20
Aufsatz (Konferenz)
Englisch
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