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Future of Sustainable Greenhouse in Jyväskylä : Potential customers and their attitudes toward sustainable greenhouses and urban horticulture
The goal of this thesis was to determine in what ways people want to access sustainable greenhouses. This thesis also examined the willingness of consumers to invest in sustainable greenhouses in order to grow their food. The literature review consists of two parts. The first part deals with the LOHAS consumer as a potential customer of sustainable greenhouses. This part also focuses on sustainability in farming and urban horticulture. The second part of the literature review discusses various types of traditional greenhouses and how many systems have be integrated with each other to make up sustainable greenhouses. The research was conducted using a qualitative research method. The focused interview was chosen as the data collection method, and six people were individually interviewed. The interviewees were members of the Kangas area farming experiment including others interested in urban farming. The results suggested that people are interested in the sustainable greenhouse but that the greenhouse has to be fully functional in the harsh Finnish climate without consuming a huge amount of money on energy. Some people are against offseason production since it is less sustainable and the taste is not authentic. A community can invest in sustainable greenhouses or a housing company can own a greenhouse with allotment gardens for the tenants to let.
Future of Sustainable Greenhouse in Jyväskylä : Potential customers and their attitudes toward sustainable greenhouses and urban horticulture
The goal of this thesis was to determine in what ways people want to access sustainable greenhouses. This thesis also examined the willingness of consumers to invest in sustainable greenhouses in order to grow their food. The literature review consists of two parts. The first part deals with the LOHAS consumer as a potential customer of sustainable greenhouses. This part also focuses on sustainability in farming and urban horticulture. The second part of the literature review discusses various types of traditional greenhouses and how many systems have be integrated with each other to make up sustainable greenhouses. The research was conducted using a qualitative research method. The focused interview was chosen as the data collection method, and six people were individually interviewed. The interviewees were members of the Kangas area farming experiment including others interested in urban farming. The results suggested that people are interested in the sustainable greenhouse but that the greenhouse has to be fully functional in the harsh Finnish climate without consuming a huge amount of money on energy. Some people are against offseason production since it is less sustainable and the taste is not authentic. A community can invest in sustainable greenhouses or a housing company can own a greenhouse with allotment gardens for the tenants to let.
Future of Sustainable Greenhouse in Jyväskylä : Potential customers and their attitudes toward sustainable greenhouses and urban horticulture
Le, Hoang (Autor:in) / Jyväskylän ammattikorkeakoulu
01.01.2016
10024/365
Hochschulschrift
Elektronische Ressource
Englisch
sustainable greenhouse , qualitative research , LOHAS , Kangas area , förvaltning och marknadsföring|en=Business Management , Degree Programme in Facility Management , urban horticulture , Administration and Marketing| , hallinto ja markkinointi|sv=Företagsekonomi , greenhouse , fi=Liiketalous , urban farming
DDC:
710
Greenhouses : advanced technology for protected horticulture
Katalog Agrar | 1998
|Closed soilless growing systems: a sustainable solution for Dutch greenhouse horticulture
British Library Conference Proceedings | 1999
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