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Improving the Prosperity of Jatirejo Village Community in Pasuruan Regency Through Optimizing the Development of Social Networking MSMEs
In one of the community service study activities, mentoringstudents of KKN (Lectures for Real Work) in Jatirejo Village has thepotential of marine fisheries in the area of Pasuruan Regency. Thecondition of the problems faced so far, namely the lack of utilization ofmarine waste products that have not been managed properly intohandicrafts so as to increase the selling value of marine waste that isoptimal, lack of knowledge of processing plastic waste products as acraft bag, tissue place, making paving etc., lack of understanding thecommunity to manage the business, both in terms of marketing andfinance from the owners of MSMEs in Jatirejo Village, so that the workof the Jatirejo village community is only sold around the Lekok subdistrict.The method of using Participatory Action Research (PAR) isassisting community participation in carrying out activities to improvewelfare, especially business management and marketing training,shellfish craft training and the manufacture of plastic packaging waterbags, training in the manufacture of plastic paving. The resultsachieved by the Harmony and RARA Store UMKM online marketingsystems have a positive impact, namely an increase in monthlyturnover of 33% for each UMKM.
Improving the Prosperity of Jatirejo Village Community in Pasuruan Regency Through Optimizing the Development of Social Networking MSMEs
In one of the community service study activities, mentoringstudents of KKN (Lectures for Real Work) in Jatirejo Village has thepotential of marine fisheries in the area of Pasuruan Regency. Thecondition of the problems faced so far, namely the lack of utilization ofmarine waste products that have not been managed properly intohandicrafts so as to increase the selling value of marine waste that isoptimal, lack of knowledge of processing plastic waste products as acraft bag, tissue place, making paving etc., lack of understanding thecommunity to manage the business, both in terms of marketing andfinance from the owners of MSMEs in Jatirejo Village, so that the workof the Jatirejo village community is only sold around the Lekok subdistrict.The method of using Participatory Action Research (PAR) isassisting community participation in carrying out activities to improvewelfare, especially business management and marketing training,shellfish craft training and the manufacture of plastic packaging waterbags, training in the manufacture of plastic paving. The resultsachieved by the Harmony and RARA Store UMKM online marketingsystems have a positive impact, namely an increase in monthlyturnover of 33% for each UMKM.
Improving the Prosperity of Jatirejo Village Community in Pasuruan Regency Through Optimizing the Development of Social Networking MSMEs
Mochamad Mas’ud (Autor:in)
23.11.2019
doi:10.35891/js.v2i1.1723
2621-0762 ; 2620-8113 ; 10.35891/js.v2i1
Aufsatz (Zeitschrift)
Elektronische Ressource
Englisch
DDC:
710
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