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Does Contextual Factor Influence Travelers’ Towel Reuse Behavior? Insights from Circular Economy
This study examines the role of environmental knowledge, perceived consumer effectiveness, and willingness to sacrifice on travelers’ towel reuse behavior. Additionally, it tests whether environmental consciousness moderates the effect of environmental knowledge, perceived consumer effectiveness, willingness to sacrifice, and attitude towards towel reuse on actual towel reuse behavior. The proposed research model was tested using Amazon Mechanical Turk data. Using partial least square structural equation modelling, we analyzed the hypotheses. The results demonstrate that environmental knowledge, perceived consumer effectiveness, and willingness to sacrifice have significant influences on travelers’ towel reuse behavior. Additionally, findings about environmental consciousness indicate that high levels of environmental consciousness can help bridge the attitude-behavior gap. To bridge the gap between travelers’ attitude and behavior, managers should develop communication strategies to raise awareness and a sense of responsibility among them.
Does Contextual Factor Influence Travelers’ Towel Reuse Behavior? Insights from Circular Economy
This study examines the role of environmental knowledge, perceived consumer effectiveness, and willingness to sacrifice on travelers’ towel reuse behavior. Additionally, it tests whether environmental consciousness moderates the effect of environmental knowledge, perceived consumer effectiveness, willingness to sacrifice, and attitude towards towel reuse on actual towel reuse behavior. The proposed research model was tested using Amazon Mechanical Turk data. Using partial least square structural equation modelling, we analyzed the hypotheses. The results demonstrate that environmental knowledge, perceived consumer effectiveness, and willingness to sacrifice have significant influences on travelers’ towel reuse behavior. Additionally, findings about environmental consciousness indicate that high levels of environmental consciousness can help bridge the attitude-behavior gap. To bridge the gap between travelers’ attitude and behavior, managers should develop communication strategies to raise awareness and a sense of responsibility among them.
Does Contextual Factor Influence Travelers’ Towel Reuse Behavior? Insights from Circular Economy
Farrukh Rafiq (Autor:in) / Mohd Adil (Autor:in) / Mohd Sadiq (Autor:in)
2022
Aufsatz (Zeitschrift)
Elektronische Ressource
Unbekannt
Metadata by DOAJ is licensed under CC BY-SA 1.0
Mapping travelers’ attitudes: does space matter?
Elsevier | 2012
|Mapping travelers’ attitudes: does space matter?
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