Eine Plattform für die Wissenschaft: Bauingenieurwesen, Architektur und Urbanistik
Eine Plattform für die Wissenschaft: Bauingenieurwesen, Architektur und Urbanistik
European football televisual spectatorship and social identity in Eldoret, Kenya
In the recent times, European football has become popular in the Sub Saharan world. Most studies have explored what is perceived as the European cultural influence on local societies and cultures and attributed this to the improved global media technology. Some studies have also explored what is described as new and innovative socio-cultural patterns of fandom. This article examines one particular social trend: the construction and performance of elite social identity. It examines the interplay between local processes of performing social identity and European football televisual spectatorship (EFTS). The argument has been made that in Eldoret, EFTS has been appropriated in a local process of social identification. This is part of a long-term ethnographic study but which narrows down to EFTS experience in one place, Sunjeel Restaurant, and examines the experience of a social group that developed in the context EFTS experiences here. The article uses aspects of Lefebvre’s theory of the social production of space and Bourdieu’s concept of cultural fields to describe the social contexts in which this group emerges and how it adapts EFTS to its larger project of performing the identity as members of an elite social category.
European football televisual spectatorship and social identity in Eldoret, Kenya
In the recent times, European football has become popular in the Sub Saharan world. Most studies have explored what is perceived as the European cultural influence on local societies and cultures and attributed this to the improved global media technology. Some studies have also explored what is described as new and innovative socio-cultural patterns of fandom. This article examines one particular social trend: the construction and performance of elite social identity. It examines the interplay between local processes of performing social identity and European football televisual spectatorship (EFTS). The argument has been made that in Eldoret, EFTS has been appropriated in a local process of social identification. This is part of a long-term ethnographic study but which narrows down to EFTS experience in one place, Sunjeel Restaurant, and examines the experience of a social group that developed in the context EFTS experiences here. The article uses aspects of Lefebvre’s theory of the social production of space and Bourdieu’s concept of cultural fields to describe the social contexts in which this group emerges and how it adapts EFTS to its larger project of performing the identity as members of an elite social category.
European football televisual spectatorship and social identity in Eldoret, Kenya
Waliaula, Solomon (Autor:in)
African Identities ; 21 ; 294-305
03.04.2023
12 pages
Aufsatz (Zeitschrift)
Elektronische Ressource
Unbekannt
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