A platform for research: civil engineering, architecture and urbanism
Both Sides Now: aligning external & internal branding within a socially responsible corporate marketing strategy
Both Sides Now: aligning external & internal branding within a socially responsible corporate marketing strategy
Both Sides Now: aligning external & internal branding within a socially responsible corporate marketing strategy
Simmons, J.A. (author) / British Academy of Management
Annual Conference Proceedings, British Academy of Management; the Academy goes relevant ; 2008 ; Harrogate
2008-01-01
RAM2
Held on CD-ROM; Held in e-store (RMS)
Conference paper
English
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