A platform for research: civil engineering, architecture and urbanism
A platform for research: civil engineering, architecture and urbanism
Making women’s casual wear cycling friendly : New method for merging styles in fashion
Urban bicycling is a big growing trend between men and women across the world. People seem to have become more aware of the numerous benefits of riding a bike, as well as more health oriented and environmentally friendly. Sweden is one of the countries with so called strong bicycle culture. You can ride a bicycle almost anywhere, at any time of the year, and without spending a fortune. Cycling builds strength in a holistic manner since every single part of the body is involved in cycling. I choose to look into women cycling habit in Sweden. With my design I want to encourage woman’s cycling activity by offering comfortable design solutions to their clothing. The project focuses on the active years of a woman’s life, in average the age of 20- 45. The seasons considered are spring- autumn with the temperature range between 20°-5°C. The final design solutions will be applicable in the everyday life of a woman that is both looking to look fashionable and comfortable on the bike. The project intends to deliver a capsule collection where 3 to 5 outfits will be translated into 3D, prototyped and manufactured. One main reason for investigating such a matter is today’s very widely explored awareness of sustainability. The project aims to encourage more sustainable design processes for the fashion market as well as eco lifestyle for women who choose to ride bikes instead of cars more often. It will propose a new possible design development process in which the user is more involved and can give some input, that way delivering a needed, better fitted and better sold product. The new design solution should satisfy the target group with a quality product that is not only comfortable and functional but also lasting for a long time. The final design will of course consider the esthetical feminine sophisticated look. Through this project I am looking to bring more comfort in the movement and functional detailing to non-sportswear. I want to investigate something apart from traditional sportswear, something that has not been ...
Making women’s casual wear cycling friendly : New method for merging styles in fashion
Urban bicycling is a big growing trend between men and women across the world. People seem to have become more aware of the numerous benefits of riding a bike, as well as more health oriented and environmentally friendly. Sweden is one of the countries with so called strong bicycle culture. You can ride a bicycle almost anywhere, at any time of the year, and without spending a fortune. Cycling builds strength in a holistic manner since every single part of the body is involved in cycling. I choose to look into women cycling habit in Sweden. With my design I want to encourage woman’s cycling activity by offering comfortable design solutions to their clothing. The project focuses on the active years of a woman’s life, in average the age of 20- 45. The seasons considered are spring- autumn with the temperature range between 20°-5°C. The final design solutions will be applicable in the everyday life of a woman that is both looking to look fashionable and comfortable on the bike. The project intends to deliver a capsule collection where 3 to 5 outfits will be translated into 3D, prototyped and manufactured. One main reason for investigating such a matter is today’s very widely explored awareness of sustainability. The project aims to encourage more sustainable design processes for the fashion market as well as eco lifestyle for women who choose to ride bikes instead of cars more often. It will propose a new possible design development process in which the user is more involved and can give some input, that way delivering a needed, better fitted and better sold product. The new design solution should satisfy the target group with a quality product that is not only comfortable and functional but also lasting for a long time. The final design will of course consider the esthetical feminine sophisticated look. Through this project I am looking to bring more comfort in the movement and functional detailing to non-sportswear. I want to investigate something apart from traditional sportswear, something that has not been ...
Making women’s casual wear cycling friendly : New method for merging styles in fashion
Modzelewska, Maria (author)
2015-01-01
Theses
Electronic Resource
English
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