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The impact of sustainability labeling on consumers' food choices
Public interest in sustainability issues has led to the growth of the number of voluntary sustainability labeling schemes used by food manufacturers to differentiate their products. Additionally, the incorporation of sustainability aspects in food policies is gaining importance and some dietary guidelines now advice consumers to purchase food with sustainability labels. This dissertation focuses on sustainability labeling as an information provision tool which allows for more informed food choices. The use of sustainability labels and its influence on food choices are studied. More specifically, consumers’ preferences towards a wide range of sustainability labels on yoghurt, chicken and coffee are investigated. The involvement in sustainable diets and healthy diets are studied. Involvement can be a motivational factor to use sustainability labels during the decision-making process. The knowledge and awareness of organic labels are examined which relates to the ability to use the information. Finally, visual attention to sustainability labels during food choice and its relation to choice behavior are investigated with the use of eye-tracking.
The impact of sustainability labeling on consumers' food choices
Public interest in sustainability issues has led to the growth of the number of voluntary sustainability labeling schemes used by food manufacturers to differentiate their products. Additionally, the incorporation of sustainability aspects in food policies is gaining importance and some dietary guidelines now advice consumers to purchase food with sustainability labels. This dissertation focuses on sustainability labeling as an information provision tool which allows for more informed food choices. The use of sustainability labels and its influence on food choices are studied. More specifically, consumers’ preferences towards a wide range of sustainability labels on yoghurt, chicken and coffee are investigated. The involvement in sustainable diets and healthy diets are studied. Involvement can be a motivational factor to use sustainability labels during the decision-making process. The knowledge and awareness of organic labels are examined which relates to the ability to use the information. Finally, visual attention to sustainability labels during food choice and its relation to choice behavior are investigated with the use of eye-tracking.
The impact of sustainability labeling on consumers' food choices
Van Loo, Ellen (author) / Verbeke, Wim / Nayga, Rodolpho M
2016-01-01
Theses
Electronic Resource
English
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