A platform for research: civil engineering, architecture and urbanism
A platform for research: civil engineering, architecture and urbanism
The impact of low-cost carrier on traditional airline' fares on intercontinental routes
Norwegian Airlines was one of the first airlines in the world that introduced the low cost business model for long haul flights. Low airfares this airline managed to offer for its intercontinental flights have seriously jeopardized the traditional carriers forcing them to start applying different counter strategies in order to reduce the pressure of competition. Empirical results obtained by applying regression analysis for the route from London to New York show that presence of the low cost carrier, Norwegian Airlines, exerts small, yet statistically significant influence upon reduction of airfares by British Airways which was for many years the dominant airline on this route. Moreover, the results of the model underline the importance of applying the 'seat capacity increase' strategy in British Airways' economy class, which proved to be an efficient business tool bringing good results with relatively low investments in a short period of time.
The impact of low-cost carrier on traditional airline' fares on intercontinental routes
Norwegian Airlines was one of the first airlines in the world that introduced the low cost business model for long haul flights. Low airfares this airline managed to offer for its intercontinental flights have seriously jeopardized the traditional carriers forcing them to start applying different counter strategies in order to reduce the pressure of competition. Empirical results obtained by applying regression analysis for the route from London to New York show that presence of the low cost carrier, Norwegian Airlines, exerts small, yet statistically significant influence upon reduction of airfares by British Airways which was for many years the dominant airline on this route. Moreover, the results of the model underline the importance of applying the 'seat capacity increase' strategy in British Airways' economy class, which proved to be an efficient business tool bringing good results with relatively low investments in a short period of time.
The impact of low-cost carrier on traditional airline' fares on intercontinental routes
Kuljanin Jovana G. (author) / Kalić Milica Đ. (author) / Mijović Nemanja M. (author) / Renold Manuel (author)
2018
Article (Journal)
Electronic Resource
Unknown
Metadata by DOAJ is licensed under CC BY-SA 1.0
Determination of Public Transport Routes and Fares
| British Library Conference Proceedings | 1993
Geographical Variation in Cost of Air Travel: Analysis of the Domestic Airline Fares Consumer Report
| British Library Online Contents | 2001
TECHNICAL PAPERS - Model for Determining Airline Fares for Meeting or Convention Demand
| Online Contents | 2000