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    Luxury Brand Perception, Social Influence, and Brand Personality to Predict Purchase Intention

    New search for: Keni Keni
    New search for: Ai Ping Teoh
    New search for: Vincent Vincent
    New search for: Wulan Purnama Sari

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    Luxury Brand Perception, Social Influence, and Brand Personality to Predict Purchase Intention

    New search for: Keni Keni
    New search for: Ai Ping Teoh
    New search for: Vincent Vincent
    New search for: Wulan Purnama Sari

    Access

    Download

    Luxury Brand Perception, Social Influence, and Brand Personality to Predict Purchase Intention

    New search for: Keni Keni
    New search for: Ai Ping Teoh
    New search for: Vincent Vincent
    New search for: Wulan Purnama Sari

    Access

    Download

    Access

    Download

    Page navigation

    Document information
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    Title:

    Luxury Brand Perception, Social Influence, and Brand Personality to Predict Purchase Intention

    Contributors:

    Keni Keni (author) / Ai Ping Teoh (author) / Vincent Vincent (author) / Wulan Purnama Sari (author)

    Published in:

    Jurnal Komunikasi, Vol 141, Iss 1, Pp 237-250 (2022)

    Publication date:

    2022

    ISSN:

    2085-1979 , 2528-2727

    Type of media:

    Article (Journal)

    Type of material:

    Electronic Resource

    Language:

    Unknown

    Keywords:

    Communication. Mass media , P87-96

    Metadata by DOAJ is licensed under ​CC BY-SA 1.0

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