A platform for research: civil engineering, architecture and urbanism
This paper presents the main principles of the trend-based design research process as a tool for design innovation. It is based on the methods created, developed and implemented by the author throughout 20 years of applied professional, real-world experience and academic practice. It revolves around utilizing trend research as a tool rather than as an end, to identify market directions and potential design opportunities, based on tangible manifestations of consumer behavior.
This paper presents the main principles of the trend-based design research process as a tool for design innovation. It is based on the methods created, developed and implemented by the author throughout 20 years of applied professional, real-world experience and academic practice. It revolves around utilizing trend research as a tool rather than as an end, to identify market directions and potential design opportunities, based on tangible manifestations of consumer behavior.
Trend-based Design Research
Liliana Becerra (author)
2017
Article (Journal)
Electronic Resource
Unknown
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