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Environmental Proactivity and Firms’ Performance: Mediation Effect of Competitive Advantages in Spanish Wineries
The main aim of this paper is to show the extent to which environmental proactivity is able to generate competitive advantages in a firm in order to improve their economic-financial performance by introducing the role of managerial perception into the analysis. This study focuses on Spanish wineries and their environmental practices and covers a total of 4598 wineries with a sample of 142 valid responses during the month of November 2015. The results can be summarized as follows. Firstly, there is positive environmental proactivity in terms of obtaining both cost-based and differentiation-based competitive advantages. Likewise, this proactivity has a positive impact on the manager’s perception of performance. Secondly, obtaining differentiation-based competitive advantages has a positive impact on the manager’s perception of performance although a negative impact on performance itself. There is, however, no significant evidence of the impact of cost-based competitive advantages on financial performance nor on the perception of performance itself, nor the impact of environmental proactivity on financial performance.
Environmental Proactivity and Firms’ Performance: Mediation Effect of Competitive Advantages in Spanish Wineries
The main aim of this paper is to show the extent to which environmental proactivity is able to generate competitive advantages in a firm in order to improve their economic-financial performance by introducing the role of managerial perception into the analysis. This study focuses on Spanish wineries and their environmental practices and covers a total of 4598 wineries with a sample of 142 valid responses during the month of November 2015. The results can be summarized as follows. Firstly, there is positive environmental proactivity in terms of obtaining both cost-based and differentiation-based competitive advantages. Likewise, this proactivity has a positive impact on the manager’s perception of performance. Secondly, obtaining differentiation-based competitive advantages has a positive impact on the manager’s perception of performance although a negative impact on performance itself. There is, however, no significant evidence of the impact of cost-based competitive advantages on financial performance nor on the perception of performance itself, nor the impact of environmental proactivity on financial performance.
Environmental Proactivity and Firms’ Performance: Mediation Effect of Competitive Advantages in Spanish Wineries
Beatriz Junquera (author) / Virginia Barba-Sánchez (author)
2018
Article (Journal)
Electronic Resource
Unknown
environmental proactivity , competitive advantages , business performance , cost-based competitive advantage , differentiation-based advantage , manager’s perception , economic-financial performance , partial least squares , Environmental effects of industries and plants , TD194-195 , Renewable energy sources , TJ807-830 , Environmental sciences , GE1-350
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Social Economy, Environmental Proactivity, Eco-Innovation and Performance in the Spanish Wine Sector
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