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Modelling contractors' mark-up behaviour in different construction markets
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In order to compete successfully, international contractors need to have an understanding not only of the make-up of the different competitive environments within each country, but also of contractors' competitive behaviour within those environments. Contractors' mark-up decision making in public sector contracting is directly compared in two construction markets – Hong Kong and Singapore.
Regression analysis is used to compare the lowest percentage mark-up in both markets against four mark-up decision factors that fall into two groups – market-environment factors (i.e. number of bidders, market conditions) and project-specific factors (i.e. type and size of project). Data were gathered using a designed bidding experiment.
In line with de Neufville et al.'s “good year-bad year” study, the effect of market conditions was found to be independent of the number of bidders in both markets; contractors' mark-up decreases as the number of bidders increases, with lower mark-up in recession. In addition, this study provides evidence that contractors' mark-up behaviour varies in different markets: Hong Kong contractors' mark-up behaviour is more straightforward, in that only the market-environment factors are significant. However, Singapore contractors' mark-up behaviour is affected by project type in addition to the market-environment factors. Project size was not found to be significant in either market.
The empirical findings provide a valuable insight into contractors' mark-up behaviour, especially those contractors intending to bid for jobs in these two internationally renowned construction markets.
Modelling contractors' mark-up behaviour in different construction markets
–
In order to compete successfully, international contractors need to have an understanding not only of the make-up of the different competitive environments within each country, but also of contractors' competitive behaviour within those environments. Contractors' mark-up decision making in public sector contracting is directly compared in two construction markets – Hong Kong and Singapore.
Regression analysis is used to compare the lowest percentage mark-up in both markets against four mark-up decision factors that fall into two groups – market-environment factors (i.e. number of bidders, market conditions) and project-specific factors (i.e. type and size of project). Data were gathered using a designed bidding experiment.
In line with de Neufville et al.'s “good year-bad year” study, the effect of market conditions was found to be independent of the number of bidders in both markets; contractors' mark-up decreases as the number of bidders increases, with lower mark-up in recession. In addition, this study provides evidence that contractors' mark-up behaviour varies in different markets: Hong Kong contractors' mark-up behaviour is more straightforward, in that only the market-environment factors are significant. However, Singapore contractors' mark-up behaviour is affected by project type in addition to the market-environment factors. Project size was not found to be significant in either market.
The empirical findings provide a valuable insight into contractors' mark-up behaviour, especially those contractors intending to bid for jobs in these two internationally renowned construction markets.
Modelling contractors' mark-up behaviour in different construction markets
Lan Oo, Bee (author) / Drew, Derek (author) / Lo, Hing-Po (author)
Engineering, Construction and Architectural Management ; 14 ; 447-462
2007-09-11
16 pages
Article (Journal)
Electronic Resource
English
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