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Demonstration research on college students' preference on product form style
Based on theory of coherence of self-concept of self-concept, this paper discusses the psychology evaluation of college students' self-concept. By evaluating their self-concept, college students' preference on product form styling can be conferred. This approach of this research should be helpful to enterprise when making Product Positioning.
Demonstration research on college students' preference on product form style
Based on theory of coherence of self-concept of self-concept, this paper discusses the psychology evaluation of college students' self-concept. By evaluating their self-concept, college students' preference on product form styling can be conferred. This approach of this research should be helpful to enterprise when making Product Positioning.
Demonstration research on college students' preference on product form style
Jialiang Lin, (author) / Nan Wang, (author)
2010-11-01
318676 byte
Conference paper
Electronic Resource
English
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