A platform for research: civil engineering, architecture and urbanism
A platform for research: civil engineering, architecture and urbanism
Educational Campaign for Petroleum and Fuel Conservation
The report discusses the desirability of and strategies for a campaign to encourage conservation among individual consumers of petroleum products in India. Topics covered include the potential for conservation in the unorganized consumers sector; selection of suitable messages; selection of media for the campaign; costs of achieving a desired coverage and ways of minimizing these costs; ensuring maximum effectiveness; efforts in various other countries.
Educational Campaign for Petroleum and Fuel Conservation
The report discusses the desirability of and strategies for a campaign to encourage conservation among individual consumers of petroleum products in India. Topics covered include the potential for conservation in the unorganized consumers sector; selection of suitable messages; selection of media for the campaign; costs of achieving a desired coverage and ways of minimizing these costs; ensuring maximum effectiveness; efforts in various other countries.
Educational Campaign for Petroleum and Fuel Conservation
1979
25 pages
Report
No indication
English
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