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Overview of Household Attitudes Toward Energy Conservation in the Pacific Northwest
This paper presents an overview of a residential energy conservation marketing study for the Pacific Northwest conducted during 1983-84. The study assesses the attitudes, perceptions, and past conservation actions of the region's residents and provides market segmentation based upon past conservation actions and the propensity to invest in conservation in the future. The paper also compares the general public's own views with the conservation infrastructure's perception of the public's views. It further compares study results with data from other surveys and studies covering all or part of the Northwest. 7 refs. (ERA citation 10:034015)
Overview of Household Attitudes Toward Energy Conservation in the Pacific Northwest
This paper presents an overview of a residential energy conservation marketing study for the Pacific Northwest conducted during 1983-84. The study assesses the attitudes, perceptions, and past conservation actions of the region's residents and provides market segmentation based upon past conservation actions and the propensity to invest in conservation in the future. The paper also compares the general public's own views with the conservation infrastructure's perception of the public's views. It further compares study results with data from other surveys and studies covering all or part of the Northwest. 7 refs. (ERA citation 10:034015)
Overview of Household Attitudes Toward Energy Conservation in the Pacific Northwest
J. M. Fang (author)
1985
10 pages
Report
No indication
English
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