A platform for research: civil engineering, architecture and urbanism
Building a Better Brand: Marketing Help for ACI Chapters
The comprehensive toolkit is divided into topic areas that will give chapter officers and/or Board members the ability to choose which multimedia platform will meet their communication needs: * ACI Publication Templates supply marketing material officers can customize with their own text and photos; * ACI Promotional Material is home to brochures, flyers, and offered exclusively to ACI members. ACI Promotional Material (Spanish) gives ACI Latin American chapters access to fully translated brochures and flyers; * ACI Video Library provides links to promotional videos during meetings or presentations about ACI; * ACI Photo Library provides links to photos taken during used in chapter newsletters or social media; * ACI Branding Kit features the official ACI Brand create material that accurately reflects the ACI image; * Ways to Get Involved with ACI directs users to a number articles published in ACI publications, hosting an ACI Convention, applying for special awards, or joining an ACI technical committee; and * ACI Foundation Resources supplies educational material During the ACI Chapter Roundtable at ACI headquarters in Farmington Hills, MI, held May 18-19, 2015, Kanette S. Mwanjabala, ACI Chapter Services Coordinator, previewed the ACI Marketing Toolkit during the opening remarks and again during a 60-minute breakout session dedicated to the marketing and communications efforts of ACI chapters.
Building a Better Brand: Marketing Help for ACI Chapters
The comprehensive toolkit is divided into topic areas that will give chapter officers and/or Board members the ability to choose which multimedia platform will meet their communication needs: * ACI Publication Templates supply marketing material officers can customize with their own text and photos; * ACI Promotional Material is home to brochures, flyers, and offered exclusively to ACI members. ACI Promotional Material (Spanish) gives ACI Latin American chapters access to fully translated brochures and flyers; * ACI Video Library provides links to promotional videos during meetings or presentations about ACI; * ACI Photo Library provides links to photos taken during used in chapter newsletters or social media; * ACI Branding Kit features the official ACI Brand create material that accurately reflects the ACI image; * Ways to Get Involved with ACI directs users to a number articles published in ACI publications, hosting an ACI Convention, applying for special awards, or joining an ACI technical committee; and * ACI Foundation Resources supplies educational material During the ACI Chapter Roundtable at ACI headquarters in Farmington Hills, MI, held May 18-19, 2015, Kanette S. Mwanjabala, ACI Chapter Services Coordinator, previewed the ACI Marketing Toolkit during the opening remarks and again during a 60-minute breakout session dedicated to the marketing and communications efforts of ACI chapters.
Building a Better Brand: Marketing Help for ACI Chapters
2015
Article (Journal)
English
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