A platform for research: civil engineering, architecture and urbanism
A platform for research: civil engineering, architecture and urbanism
Psychological theory applied to mode choice prediction
Abstract In an effort to improve transit ridership prediction, this manuscript proposes a conceptually unique mode choice model derived from the field of experimental psychology. The “psychophysical“ model, as it is called, differs from earlier modal split models in its substantive use of psychological theory. The result is a modal split model with a sound behavioral foundation. The psychophysical model is tested using data from the recent demonstration of dial-a-bus in Columbia, Maryland and found to be a marginal predictor of modal split. It is noted though that the difference between actual and predicted ridership may be accounted for in a second generation model. This will employ individual rather than aggregate data, incorporate the concept of adaptation-level, and refine the decision-making process.
Psychological theory applied to mode choice prediction
Abstract In an effort to improve transit ridership prediction, this manuscript proposes a conceptually unique mode choice model derived from the field of experimental psychology. The “psychophysical“ model, as it is called, differs from earlier modal split models in its substantive use of psychological theory. The result is a modal split model with a sound behavioral foundation. The psychophysical model is tested using data from the recent demonstration of dial-a-bus in Columbia, Maryland and found to be a marginal predictor of modal split. It is noted though that the difference between actual and predicted ridership may be accounted for in a second generation model. This will employ individual rather than aggregate data, incorporate the concept of adaptation-level, and refine the decision-making process.
Psychological theory applied to mode choice prediction
Ewing, Reid H. (author)
Transportation ; 2
1973
Article (Journal)
English
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