A platform for research: civil engineering, architecture and urbanism
A platform for research: civil engineering, architecture and urbanism
EasiSocial: An Innovative Way of Increasing Adoption of Social Media in Older People
Online Social Networking has become one of the biggest successes of the Internet. Facebook is the most popular service with over 1.23 billion users. Online Social Networks have the potential to combat feelings of social isolation amongst the aging population. Nevertheless, many older people do not use online social networks given the barriers resulting from a lack of understanding and perceived usefulness. This paper presents the findings from a ten week training course were participants were trained in the use of Facebook and EasiSocial, a newly introduced web application which displays Facebook in a manner which is more suitable for older people. An evaluation study was undertaken of both applications in an effort to gain insight into the reasons why older people (50–80 years old) do not use social media. Findings demonstrated that EasiSocial was statistically easier to learn and easier to use than Facebook and therefore potentially helpful to increase the adoption of Social Media technologies.
EasiSocial: An Innovative Way of Increasing Adoption of Social Media in Older People
Online Social Networking has become one of the biggest successes of the Internet. Facebook is the most popular service with over 1.23 billion users. Online Social Networks have the potential to combat feelings of social isolation amongst the aging population. Nevertheless, many older people do not use online social networks given the barriers resulting from a lack of understanding and perceived usefulness. This paper presents the findings from a ten week training course were participants were trained in the use of Facebook and EasiSocial, a newly introduced web application which displays Facebook in a manner which is more suitable for older people. An evaluation study was undertaken of both applications in an effort to gain insight into the reasons why older people (50–80 years old) do not use social media. Findings demonstrated that EasiSocial was statistically easier to learn and easier to use than Facebook and therefore potentially helpful to increase the adoption of Social Media technologies.
EasiSocial: An Innovative Way of Increasing Adoption of Social Media in Older People
Lect.Notes Computer
Bodine, Cathy (editor) / Helal, Sumi (editor) / Gu, Tao (editor) / Mokhtari, Mounir (editor) / Boyd, Kyle (author) / Nugent, Chris (author) / Donnelly, Mark (author) / Sterritt, Roy (author) / Bond, Raymond (author) / Lavery-Bowen, Lorraine (author)
International Conference on Smart Homes and Health Telematics ; 2014 ; Denver, CO, USA
2014-12-27
8 pages
Article/Chapter (Book)
Electronic Resource
English
Social isolation , Technology adoption , Web 2.0 , Social media , Online social networks , Facebook Computer Science , Special Purpose and Application-Based Systems , User Interfaces and Human Computer Interaction , Information Systems Applications (incl. Internet) , Artificial Intelligence , Image Processing and Computer Vision
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