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Corporate landscape is vaguely defined in the field of landscape architecture. Both the historical and the contemporary design emphasis on the stylized facade of corporate campuses and headquarters suits the interests of corporate clients but ignores the massive landscape effects of corporate production.
This essay seeks to redefine corporate landscapes through typologies borrowed from landscape ecology. Corporate ecologies are defined as geographically dispersed systems that occupy and transform landscapes in specific, modular ways at an unprecedented range of scales.
The essay begins with a discussion of ecology-related nomenclature and comparisons of ecological spatial models used in design, including landscape ecology, urban ecology and ecological footprinting. The term corporate ecologies is synthesized from these models and is introduced to redefine the concept of corporate landscape. Having staked out the theoretical terrain and the critical agenda, a variety of corporate landscape designs are reviewed.
Corporate landscape is vaguely defined in the field of landscape architecture. Both the historical and the contemporary design emphasis on the stylized facade of corporate campuses and headquarters suits the interests of corporate clients but ignores the massive landscape effects of corporate production.
This essay seeks to redefine corporate landscapes through typologies borrowed from landscape ecology. Corporate ecologies are defined as geographically dispersed systems that occupy and transform landscapes in specific, modular ways at an unprecedented range of scales.
The essay begins with a discussion of ecology-related nomenclature and comparisons of ecological spatial models used in design, including landscape ecology, urban ecology and ecological footprinting. The term corporate ecologies is synthesized from these models and is introduced to redefine the concept of corporate landscape. Having staked out the theoretical terrain and the critical agenda, a variety of corporate landscape designs are reviewed.
Corporate ecologies
Milligan, Brett (author)
Journal of Landscape Architecture ; 5 ; 6-23
2010-03-01
18 pages
Article (Journal)
Electronic Resource
Unknown
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