A platform for research: civil engineering, architecture and urbanism
A platform for research: civil engineering, architecture and urbanism
Since the concept of sustainable development was put forward it has become a guiding principle for many of the world's largest multinational organisations. A pioneer in the promotion of sustainable development and the engaging of organisations in the pursuit of the triple bottom line, is WBCSD, a global network of member companies, business councils and partner organisations, who are involved in the promotion and acceptance of sustainable development. The latest undertaking of the WBCSD focuses on the cement industry. It provides an excellent illustration of how traditionally conservative industries are also buying in to the idea of sustainable development. It is from cement industry that ten of the world's biggest manufacturers have been drawn together by the WBCSD. The companies are involved in a major study entitled 'Toward a sustainable cement industry'. Cement production is a capital intensive process, energy costs associated with the cement making process are also very high. Cement manufacturers have realised that, by adopting a responsible approach towards sustainable development, they can improve their competitive advantage. The study is undertaken by the Battelle Memorial Insitute. A major part of the project will take the form of the cement producers' response to Battelle's findings. The response will include the industry's own recommendations about how it should follow through with Battelle's suggested improvements. It is encouraging to see an industry as large as cement production taking a proactive approach to sustainable development. The results of the study are eagerly awated, by cement companies and other global industries.
Since the concept of sustainable development was put forward it has become a guiding principle for many of the world's largest multinational organisations. A pioneer in the promotion of sustainable development and the engaging of organisations in the pursuit of the triple bottom line, is WBCSD, a global network of member companies, business councils and partner organisations, who are involved in the promotion and acceptance of sustainable development. The latest undertaking of the WBCSD focuses on the cement industry. It provides an excellent illustration of how traditionally conservative industries are also buying in to the idea of sustainable development. It is from cement industry that ten of the world's biggest manufacturers have been drawn together by the WBCSD. The companies are involved in a major study entitled 'Toward a sustainable cement industry'. Cement production is a capital intensive process, energy costs associated with the cement making process are also very high. Cement manufacturers have realised that, by adopting a responsible approach towards sustainable development, they can improve their competitive advantage. The study is undertaken by the Battelle Memorial Insitute. A major part of the project will take the form of the cement producers' response to Battelle's findings. The response will include the industry's own recommendations about how it should follow through with Battelle's suggested improvements. It is encouraging to see an industry as large as cement production taking a proactive approach to sustainable development. The results of the study are eagerly awated, by cement companies and other global industries.
Sustainable cement. Sustainable development
Zementindustrie. Nachhaltige Entwicklung
Sprigg, G. (author)
Quality World ; 27 ; 18-21
2001
4 Seiten, 5 Bilder
Article (Journal)
English
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