A platform for research: civil engineering, architecture and urbanism
A platform for research: civil engineering, architecture and urbanism
This chapter contains sections titled:
Key players
The approach to retail at T5
The delights in store for the traveller
Summary
This chapter contains sections titled:
Key players
The approach to retail at T5
The delights in store for the traveller
Summary
Retail
Doherty, Sharon (author)
Heathrow's Terminal 5 ; 165-174
2008-04-04
10 pages
Article/Chapter (Book)
Electronic Resource
English
airports ‐ end‐to‐end passenger experience , passenger experience ‐ step‐change , fit‐out and operational readiness , T5 retail team and central BAA retail team , retailing at T5 and passenger choice , merchandising strategy and plan , radical changes ‐ one‐team approach , looking at end‐to‐end processes , retail ‐ seat at T5 top table
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