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Internet or travel store? An investigation of consumer holiday trip information search and booking behaviour
Internet or travel store? An investigation of consumer holiday trip information search and booking behaviour
Internet or travel store? An investigation of consumer holiday trip information search and booking behaviour
Oppewal, H. (author) / Simon, E. (author) / Tynan, A.C. / Academy of Marketing
Annual Conference, Academy of Marketing ; 2002 ; Nottingham
Academy of Marketing ; 157
2002-01-01
157 pages
Held on CD-ROM. Also known as AM 2002; Held in e-store (RMS)
Conference paper
English
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