A platform for research: civil engineering, architecture and urbanism
A platform for research: civil engineering, architecture and urbanism
Adaptation and Innovation Strategies in Facing Business Challenges: A Case Study in the Digital Industry
The digital industry has witnessed rapid growth, powered by innovative start-ups that drive change and transformation. In the bustling digital landscape of Bandung City, these start-ups face a multitude of challenges ranging from market uncertainties to resource limitations. This qualitative study explores how digital start-ups in Bandung City navigate these challenges through adaptation and innovation strategies. Through in-depth interviews and thematic analysis, this research sheds light on the dynamic strategies that enable these start-ups to thrive and remain competitive in the ever-evolving digital ecosystem. The findings offer practical insights for founders and decision-makers while enriching the theoretical understanding of adaptation and innovation within a localized context.
Adaptation and Innovation Strategies in Facing Business Challenges: A Case Study in the Digital Industry
The digital industry has witnessed rapid growth, powered by innovative start-ups that drive change and transformation. In the bustling digital landscape of Bandung City, these start-ups face a multitude of challenges ranging from market uncertainties to resource limitations. This qualitative study explores how digital start-ups in Bandung City navigate these challenges through adaptation and innovation strategies. Through in-depth interviews and thematic analysis, this research sheds light on the dynamic strategies that enable these start-ups to thrive and remain competitive in the ever-evolving digital ecosystem. The findings offer practical insights for founders and decision-makers while enriching the theoretical understanding of adaptation and innovation within a localized context.
Adaptation and Innovation Strategies in Facing Business Challenges: A Case Study in the Digital Industry
Khuan, Hendri (author) / Yogi Sugiarto Maulana (author) / Triwijayati, Anna (author) / Hana Rengganawati (author) / Zainal Arifin (author)
2023-08-28
The Es Economics and Entrepreneurship; Vol. 2 No. 01 (2023): The Es Economics And Entrepreneurship (ESEE); 36-42 ; 2964-8920 ; 2985-7104 ; 10.58812/esee.v2i01
Article (Journal)
Electronic Resource
English
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