A platform for research: civil engineering, architecture and urbanism
A platform for research: civil engineering, architecture and urbanism
Suvokiamo žaliojo smegenų plovimo poveikis tvaraus vartojimo elgsenai atsižvelgiant į vartotojų materializmo lygį ; Effect of perceived greenwashing on sustainable consumption behaviour: the modeling role of consumer materialism
Sustainability is one of the key components for a better future. People are dependent on natural resources, so ignoring sustainability can lead to their depletion. The purchase, use and disposal of sustainable goods is becoming increasingly popular not only among consumers but also among researchers. Consumers tend to adopt a more sustainable lifestyle, increasingly focusing on the products they buy, prefering ethical and sustainable businesses, eco-labeled products, and remaining indifferent to saving electricity and water and sorting waste (Abrahamse and Steg 2009; Concari et al. 2020; Kaiser 2006; Lasuin and Ching 2014; Szegedi 2021). Consumers seeking sustainable consumption behaviors face barriers, such as greenwashing, which mislead the consumer when choosing a product. Pickett-Baker and Ozaki (2008) argue that most consumers are unable to distinguish simple products from organic or sustainable ones, because companies use misleading or incorrect claims to create the illusion that the products, they transmit are sustainable (Chang, 2015). The negative effects of greenwashing on sustainable consumption behaviors have prompted researchers to pay attention to this relationship. Braga Junior et al. (2019) found that consumers who perceive being exposed to greenwashing feel confused when it comes to choosing a sustainable product, as well as feel distrust and dissatisfaction with sustainable products. Nguyen et al. (2019) found that consumers exposed to greenwashing tend to be skeptical about the realism of sustainable products. According to the values-belief-norms theory, consumers attitude toward sustainable consumption behavior are influenced not only by beliefs such as perceived greenwashing, but also by the values the consumer possesses and cherishes, such as materialism. In the everyday life of the consumer, materialism manifests itself in the desire for various things. A value system based on material interests encourages behavior opposite to sustainable consumption (Hurst et al., 2013). Greenwashing by ...
Suvokiamo žaliojo smegenų plovimo poveikis tvaraus vartojimo elgsenai atsižvelgiant į vartotojų materializmo lygį ; Effect of perceived greenwashing on sustainable consumption behaviour: the modeling role of consumer materialism
Sustainability is one of the key components for a better future. People are dependent on natural resources, so ignoring sustainability can lead to their depletion. The purchase, use and disposal of sustainable goods is becoming increasingly popular not only among consumers but also among researchers. Consumers tend to adopt a more sustainable lifestyle, increasingly focusing on the products they buy, prefering ethical and sustainable businesses, eco-labeled products, and remaining indifferent to saving electricity and water and sorting waste (Abrahamse and Steg 2009; Concari et al. 2020; Kaiser 2006; Lasuin and Ching 2014; Szegedi 2021). Consumers seeking sustainable consumption behaviors face barriers, such as greenwashing, which mislead the consumer when choosing a product. Pickett-Baker and Ozaki (2008) argue that most consumers are unable to distinguish simple products from organic or sustainable ones, because companies use misleading or incorrect claims to create the illusion that the products, they transmit are sustainable (Chang, 2015). The negative effects of greenwashing on sustainable consumption behaviors have prompted researchers to pay attention to this relationship. Braga Junior et al. (2019) found that consumers who perceive being exposed to greenwashing feel confused when it comes to choosing a sustainable product, as well as feel distrust and dissatisfaction with sustainable products. Nguyen et al. (2019) found that consumers exposed to greenwashing tend to be skeptical about the realism of sustainable products. According to the values-belief-norms theory, consumers attitude toward sustainable consumption behavior are influenced not only by beliefs such as perceived greenwashing, but also by the values the consumer possesses and cherishes, such as materialism. In the everyday life of the consumer, materialism manifests itself in the desire for various things. A value system based on material interests encourages behavior opposite to sustainable consumption (Hurst et al., 2013). Greenwashing by ...
Suvokiamo žaliojo smegenų plovimo poveikis tvaraus vartojimo elgsenai atsižvelgiant į vartotojų materializmo lygį ; Effect of perceived greenwashing on sustainable consumption behaviour: the modeling role of consumer materialism
Gaškienė, Beatričė (author) / Šeinauskienė, Beata
2022-05-23
Theses
Electronic Resource
Lithuanian , English
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