A platform for research: civil engineering, architecture and urbanism
The demonstration focused on systems in Pocatello, Idaho. The project familiarized the transit managers with market research techniques to identify the problems confronting their organizations, and taught them to apply these findings to reach key market segments. The report should be of special interest to smaller transit systems.
The demonstration focused on systems in Pocatello, Idaho. The project familiarized the transit managers with market research techniques to identify the problems confronting their organizations, and taught them to apply these findings to reach key market segments. The report should be of special interest to smaller transit systems.
Idaho Rural/Small City Cooperative Transportation Marketing Demonstration Project
M. Cutler (author)
1986
240 pages
Report
No indication
English
NTIS | 2002