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    Brand Image and Fan Loyalty: an Empirical Investigation in the Team Sport Industry (paper.pdf)

    New search for: Sauer, N.
    New search for: Bauer, H.H.
    New search for: Exler, S.

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    Brand Image and Fan Loyalty: an Empirical Investigation in the Team Sport Industry (paper.pdf)

    New search for: Sauer, N.
    New search for: Bauer, H.H.
    New search for: Exler, S.

    Access

    Access via TIB
    Check availability in my library

    Brand Image and Fan Loyalty: an Empirical Investigation in the Team Sport Industry (paper.pdf)

    New search for: Sauer, N.
    New search for: Bauer, H.H.
    New search for: Exler, S.

    Access

    Access via TIB
    Check availability in my library

    Access

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    Document information
    Title:

    Brand Image and Fan Loyalty: an Empirical Investigation in the Team Sport Industry (paper.pdf)

    Contributors:

    Sauer, N. (author) / Bauer, H.H. (author) / Exler, S. (author)

    Conference:

    CONFERENCE; 34th, European Marketing Academy ; 2005 ; Milan, Italy

    Published in:

    European Marketing Academy ; Paper #2

    PROCEEDINGS OF THE EMAC CONFERENCE

    Publication date:

    2005-01-01

    Size:

    Paper #2

    Type of media:

    Conference paper

    Type of material:

    Print

    Language:

    English

    Keywords:

    Marketing , Marketing research , EMAC

    © Metadata Copyright the British Library Board and other contributors. All rights reserved.

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